March 12, 2023 - Manila, Philippines : ABS-CBN not just a network, but a content creator: Laurenti Dyogi

 Laurenti Dyogi, the entertainment production head of ABS-CBN, recently made a statement that the network is not just a mere broadcasting company, but rather a content creator.

Dyogi explained that ABS-CBN has been producing and creating high-quality content for years, ranging from teleseryes to documentaries, and has established itself as a powerhouse in the entertainment industry. He also pointed out that the network's focus is not solely on TV, but also on digital platforms and streaming services.

He emphasized that ABS-CBN's success is not just attributed to its ability to broadcast content, but also to its team of creative writers, directors, and producers who work tirelessly to produce top-notch entertainment for their audience.

Dyogi's statement highlights the importance of content creation in the ever-evolving media landscape. As technology continues to advance, it has become essential for companies to not only distribute content but also to create it. By producing unique and engaging content, ABS-CBN can attract and retain viewers, ultimately leading to higher ratings and revenue.

ABS-CBN has been at the forefront of the Philippine entertainment industry for many years, and its commitment to producing quality content has been a key factor in its success. With the rise of digital platforms and the increasing demand for content, Dyogi's remarks serve as a reminder that content creation should be a top priority for media companies.

As the network continues to adapt to the changing landscape of media, it's clear that ABS-CBN is not just a network, but a content creator that is dedicated to producing innovative and engaging entertainment for its viewers.

Dyogi also mentioned that ABS-CBN's success in content creation has allowed them to expand beyond the Philippine market, with their programs and films being recognized and appreciated globally. He cited the recent success of their teleserye "FPJ's Ang Probinsyano" in Africa, which has gained a massive following and even sparked a trend of Filipinos teaching Swahili online.

Moreover, ABS-CBN has also been able to leverage their content creation expertise to launch successful digital ventures. One of their most recent endeavors is the streaming service iWantTFC, which offers a wide range of content, including exclusive originals, films, and TV shows.

With the ongoing pandemic limiting traditional TV productions, Dyogi emphasized the importance of digital platforms in continuing to provide quality content to their audience. He acknowledged that while the transition to digital has been challenging, it has also presented new opportunities for ABS-CBN to explore different formats and styles of content.

In conclusion, Dyogi's remarks highlight the crucial role that content creation plays in the success of media companies. ABS-CBN's focus on producing quality content has allowed them to stay relevant and adapt to the changing landscape of media. As they continue to explore new platforms and formats, their commitment to content creation will undoubtedly be a driving force behind their future success.